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The Art of Persuasion: Decoding the Selling Mindset and Unleashing Emotional Triggers-logo

The Art of Persuasion: Decoding the Selling Mindset and Unleashing Emotional Triggers

Herb Pierce

Location:

United States

Description:

This audiobook is narrated by a digital voice. The Art of Persuasion delves into the intricacies of the selling mindset and explores the power of emotional triggers, revealing their hidden potential. Through meticulous decoding, this masterful guide reveals how to positively influence others and create persuasive interactions that leave a lasting impact. With invaluable insights into the art of persuasion, this book equips readers with the tools and techniques to navigate the complexities of human psychology, enabling them to unlock the key to mutual understanding and achieve their desired outcomes. Duration - 6h 53m. Author - Herb Pierce. Narrator - Digital Voice Madelyn G. Published Date - Monday, 20 January 2025. Copyright - © 2025 Kevin Michael Triplett ©.

Language:

English

Premium Chapters
Premium
Chapter 1: Introduction - Delving into the World of Sales Psychology 9
Chapter 1: Introduction - Delving into the World of Sales Psychology 9
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- The importance of understanding emotional triggers in selling 16
- The importance of understanding emotional triggers in selling 16
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- Introduction to the concept of sales psychology and its impact on successful selling 21
- Introduction to the concept of sales psychology and its impact on successful selling 21
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Chapter 2: Building a Foundation: The Psychology of Buying 26
Chapter 2: Building a Foundation: The Psychology of Buying 26
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- Understanding the psychology behind buying decisions 32
- Understanding the psychology behind buying decisions 32
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- Exploring consumer behavior patterns and motivations 38
- Exploring consumer behavior patterns and motivations 38
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- The role of emotions in purchase decisions 44
- The role of emotions in purchase decisions 44
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- The psychology of products and their influence on buying behavior 49
- The psychology of products and their influence on buying behavior 49
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Chapter 3: Understanding Emotional Triggers in Sales 54
Chapter 3: Understanding Emotional Triggers in Sales 54
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- Introduction to emotional triggers and their significance in selling 59
- Introduction to emotional triggers and their significance in selling 59
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- Different types of emotional triggers and their impact on sales 65
- Different types of emotional triggers and their impact on sales 65
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- How psychological cues can influence buyer decision-making 70
- How psychological cues can influence buyer decision-making 70
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- Case studies highlighting successful utilization of emotional triggers in sales 75
- Case studies highlighting successful utilization of emotional triggers in sales 75
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Chapter 4: Utilizing Persuasion Techniques 81
Chapter 4: Utilizing Persuasion Techniques 81
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- effective persuasion techniques 88
- effective persuasion techniques 88
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- The power of reciprocity and its impact on sales 93
- The power of reciprocity and its impact on sales 93
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- The psychology behind social proof and its application in sales 98
- The psychology behind social proof and its application in sales 98
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- Techniques for creating scarcity and influencing buyers 103
- Techniques for creating scarcity and influencing buyers 103
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Chapter 5: Nailing the Art of Storytelling 108
Chapter 5: Nailing the Art of Storytelling 108
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- The role of stories in selling and establishing emotional connections 113
- The role of stories in selling and establishing emotional connections 113
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- Crafting compelling narratives that resonate with customers 118
- Crafting compelling narratives that resonate with customers 118
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- Using storytelling as a persuasive tool in the sales process 123
- Using storytelling as a persuasive tool in the sales process 123
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- Designing effective sales pitches with narratives 128
- Designing effective sales pitches with narratives 128
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Chapter 6: Mastering Effective Communication Skills 134
Chapter 6: Mastering Effective Communication Skills 134
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- Importance of effective communication in sales 140
- Importance of effective communication in sales 140
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- Strategies for active listening and fostering meaningful conversations 145
- Strategies for active listening and fostering meaningful conversations 145
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- Non-verbal communication cues and their influence on sales 151
- Non-verbal communication cues and their influence on sales 151
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- Techniques for building rapport and trust with customers 157
- Techniques for building rapport and trust with customers 157
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Chapter 7: Understanding and Influencing Consumer Perception 162
Chapter 7: Understanding and Influencing Consumer Perception 162
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- Exploring how the mind perceives value 170
- Exploring how the mind perceives value 170
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- Techniques for perception framing in sales 176
- Techniques for perception framing in sales 176
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- Shaping customer beliefs and expectations to improve sales outcomes 181
- Shaping customer beliefs and expectations to improve sales outcomes 181
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- Case studies on perception influence in selling 186
- Case studies on perception influence in selling 186
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Chapter 8: Emotional Intelligence in Sales 191
Chapter 8: Emotional Intelligence in Sales 191
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- The role of emotional intelligence in successful selling 198
- The role of emotional intelligence in successful selling 198
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- Strategies for managing and understanding emotional responses in customers 202
- Strategies for managing and understanding emotional responses in customers 202
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- Developing empathy and building effective relationships with customers 208
- Developing empathy and building effective relationships with customers 208
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- Emotional intelligence techniques for sales professionals 213
- Emotional intelligence techniques for sales professionals 213
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Chapter 9: Analyzing and Optimizing Sales Funnels 219
Chapter 9: Analyzing and Optimizing Sales Funnels 219
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- Understanding the psychological nuances of a sales funnel 226
- Understanding the psychological nuances of a sales funnel 226
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- Utilizing data and analytics to improve conversion rates 231
- Utilizing data and analytics to improve conversion rates 231
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- Psychological triggers for effective upselling and cross-selling 237
- Psychological triggers for effective upselling and cross-selling 237
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- Techniques for reducing customer churn and boosting retention 243
- Techniques for reducing customer churn and boosting retention 243
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Chapter 10: Overcoming Objections and Closing the Deal 250
Chapter 10: Overcoming Objections and Closing the Deal 250
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- Strategies for handling objections and overcoming resistance 256
- Strategies for handling objections and overcoming resistance 256
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- The psychology behind persuasion during the closing stage 263
- The psychology behind persuasion during the closing stage 263
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- Navigating negotiations and managing objections effectively 268
- Navigating negotiations and managing objections effectively 268
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- Key principles for ensuring successful deal closure 273
- Key principles for ensuring successful deal closure 273
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Chapter 11: Ethical Selling and Building Long-Term Relationships 278
Chapter 11: Ethical Selling and Building Long-Term Relationships 278
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- The importance of ethical selling practices 283
- The importance of ethical selling practices 283
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- Strategies for maintaining integrity while employing psychological sales techniques 288
- Strategies for maintaining integrity while employing psychological sales techniques 288
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- Cultivating long-term relationships and strong customer loyalty 293
- Cultivating long-term relationships and strong customer loyalty 293
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- Avoiding manipulative tactics and promoting ethical selling in the industry 298
- Avoiding manipulative tactics and promoting ethical selling in the industry 298
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Chapter 12: Adapting to Technological Advancements in Sales 303
Chapter 12: Adapting to Technological Advancements in Sales 303
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- The impact of technology on sales psychology 308
- The impact of technology on sales psychology 308
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- Leveraging AI and data-driven insights to enhance sales strategies 314
- Leveraging AI and data-driven insights to enhance sales strategies 314
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- Utilizing automation and machine learning for improved personalization 319
- Utilizing automation and machine learning for improved personalization 319
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- Case studies on successful incorporation of technology in sales psychology 325
- Case studies on successful incorporation of technology in sales psychology 325
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Chapter 13: Psychological Aspects of Pricing and Promotions 331
Chapter 13: Psychological Aspects of Pricing and Promotions 331
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- The impact of pricing on customer perception and buying behavior 337
- The impact of pricing on customer perception and buying behavior 337
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- Strategies for pricing optimization based on consumer psychology 341
- Strategies for pricing optimization based on consumer psychology 341
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- Psychological triggers for effective promotions and discounts 346
- Psychological triggers for effective promotions and discounts 346
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- Pricing psychology case studies and their implications for sales 351
- Pricing psychology case studies and their implications for sales 351
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Chapter 14: Building Emotional Connections with Customers 355
Chapter 14: Building Emotional Connections with Customers 355
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- Importance of emotional connections in driving sales 361
- Importance of emotional connections in driving sales 361
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- Techniques for personalizing customer interactions and creating emotional bonds 366
- Techniques for personalizing customer interactions and creating emotional bonds 366
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- Developing customer loyalty through emotional engagement 372
- Developing customer loyalty through emotional engagement 372
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- Case studies on successful emotional connections in sales 378
- Case studies on successful emotional connections in sales 378
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Chapter 15: Channeling Emotions to Increase Sales Performance 383
Chapter 15: Channeling Emotions to Increase Sales Performance 383
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- Understanding the link between emotions and sales performance 389
- Understanding the link between emotions and sales performance 389
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- Methods for managing and channeling emotions effectively in sales 395
- Methods for managing and channeling emotions effectively in sales 395
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- Building resilience and maintaining a positive mindset in sales 400
- Building resilience and maintaining a positive mindset in sales 400
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- Strategies for leveraging emotions to improve sales outcomes 404
- Strategies for leveraging emotions to improve sales outcomes 404
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Chapter 16: Leveraging Social Media for Emotional Selling 410
Chapter 16: Leveraging Social Media for Emotional Selling 410
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- The impact of social media on sales and emotional triggers 416
- The impact of social media on sales and emotional triggers 416
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- Utilizing platforms like Facebook, Instagram, and LinkedIn for emotional selling 420
- Utilizing platforms like Facebook, Instagram, and LinkedIn for emotional selling 420
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- Strategies for creating compelling social media content that taps into emotions 425
- Strategies for creating compelling social media content that taps into emotions 425
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- Influencer marketing and its role in emotional selling through social media 431
- Influencer marketing and its role in emotional selling through social media 431
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Chapter 17: Emotional Selling in B2B Environments 436
Chapter 17: Emotional Selling in B2B Environments 436
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- Applying emotional selling techniques in B2B sales 441
- Applying emotional selling techniques in B2B sales 441
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- Understanding the emotional aspects of B2B decision-making 448
- Understanding the emotional aspects of B2B decision-making 448
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- Strategies for building emotional connections with B2B clients 453
- Strategies for building emotional connections with B2B clients 453
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- Case studies on successful emotional selling in B2B environments 458
- Case studies on successful emotional selling in B2B environments 458
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Chapter 18: The Role of Culture in Selling 463
Chapter 18: The Role of Culture in Selling 463
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- Appreciating cultural differences and their influence on sales psychology 469
- Appreciating cultural differences and their influence on sales psychology 469
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- Strategies for adapting sales approaches to different cultures 475
- Strategies for adapting sales approaches to different cultures 475
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- Overcoming cultural barriers to achieve successful sales outcomes 481
- Overcoming cultural barriers to achieve successful sales outcomes 481
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- Collaboration between sales teams from diverse cultural backgrounds 486
- Collaboration between sales teams from diverse cultural backgrounds 486
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Chapter 19: Navigating Sales Resistance and Rejection 491
Chapter 19: Navigating Sales Resistance and Rejection 491
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- Understanding the psychology behind sales resistance 498
- Understanding the psychology behind sales resistance 498
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- Techniques for overcoming sales objections and rejection 503
- Techniques for overcoming sales objections and rejection 503
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- Managing personal and emotional responses to rejection in sales 509
- Managing personal and emotional responses to rejection in sales 509
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- Strategies for turning sales resistance into opportunities 514
- Strategies for turning sales resistance into opportunities 514
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Chapter 20: Conclusion - The Power of Emotional Triggers in Selling 520
Chapter 20: Conclusion - The Power of Emotional Triggers in Selling 520
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- Final thoughts on the significance and impact of emotional triggers in selling 524
- Final thoughts on the significance and impact of emotional triggers in selling 524
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- Empowering sales professionals with psychological insights for continued success 528
- Empowering sales professionals with psychological insights for continued success 528
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